{"id":510,"date":"2015-09-17T11:31:55","date_gmt":"2015-09-17T09:31:55","guid":{"rendered":"http:\/\/www.nickdorra.com\/blog\/?p=510"},"modified":"2015-09-17T11:31:55","modified_gmt":"2015-09-17T09:31:55","slug":"put-the-audience-first","status":"publish","type":"post","link":"http:\/\/www.nickdorra.com\/blog\/2015\/09\/put-the-audience-first\/","title":{"rendered":"Put the audience first"},"content":{"rendered":"<p>With the release of iOS 9 there&#8217;s quite a buzz around Apple enabling content blocking in Safari. Many media companies are concerned about the future, but John Gruber <a href=\"http:\/\/daringfireball.net\/linked\/2015\/09\/16\/because-of-apple\">says it quite well<\/a> when he\u00a0writes:<\/p>\n<blockquote><p><em>It\u2019s because of the choices the publishers themselves made, years ago, to allow themselves to become dependent on user-hostile ad networks that slow down the web, waste precious device battery life, and invade our privacy.<\/em><\/p><\/blockquote>\n<p>The pursuit of short term gains has put an entire industry in a predicament, now that the audience is fed up with how they are being treated. A good lesson for any kind of\u00a0business.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>With the release of iOS 9 there&#8217;s quite a buzz around Apple enabling content blocking in Safari. Many media companies are concerned about the future, but John Gruber says it quite well when he\u00a0writes: It\u2019s because of the choices the publishers themselves made, years ago, to allow themselves to become dependent on user-hostile ad networks&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[11,16,19,27,37],"_links":{"self":[{"href":"http:\/\/www.nickdorra.com\/blog\/wp-json\/wp\/v2\/posts\/510"}],"collection":[{"href":"http:\/\/www.nickdorra.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.nickdorra.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.nickdorra.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.nickdorra.com\/blog\/wp-json\/wp\/v2\/comments?post=510"}],"version-history":[{"count":0,"href":"http:\/\/www.nickdorra.com\/blog\/wp-json\/wp\/v2\/posts\/510\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.nickdorra.com\/blog\/wp-json\/wp\/v2\/media?parent=510"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.nickdorra.com\/blog\/wp-json\/wp\/v2\/categories?post=510"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.nickdorra.com\/blog\/wp-json\/wp\/v2\/tags?post=510"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}